Discover a different
way to snack

Join the Fun. Join the Goodness.


SUPER-BEL is a leader, a trustworthy superhero who trusts you back. Admit it, as a charismatic, outstanding fighter and a fine strategist, you already are under this hero’s spell!


You only have eyes for this super cheese. Not surprising: IRRESISTI-BEL is most definitely hypnotizing you. Super observant, sometimes moody, IRRESISTI-BEL has insane mentalist power. Don’t look into this hero’s eyes too much, or you’ll melt!


BIG-BEL is a force of nature, a wild warrior. Inexhaustible and never compromising, that’s just how BIG-BEL was made. BIG-BEL’s hands can turn into boxing gloves at-will. Watch your backs, destruction starts now!


Don’t let the “normal” appearance fool you: FLEXI-BEL has more than one trick up the sleeve. Brave and tenacious, with arms and legs that stretch to perform super helpful acrobatics while fighting. Get ready for the twists and turns.


You hadn’t even noticed this cheesy ninja sneaking up here! INVISI-BEL is naturally discreet, that’s what gives this hero strength. It’s an unsung hero that’s always where you least expect it, on top of a genuine martial arts master. Hey, has anyone seen INVISI-BEL?


What a trustworthy partner in crime! UNSTOPPA-BEL is a go-getter, always ready for action. Being tired is not an option! Now, let’s go back to the battle?

Our products

Check out the Babybel® family and discover a different variety of dairy goodness for every day of the week!

How would you like to win up to £5000 of funding for your sports club?

Babybel is on a mission to get the nation active and involved in community sports ahead of this summer of spectacular sporting events.
With over 7 in 10 of us believing that taking part in community sport positively impacts mental and physical health, we want to help make sport accessible to all, and give grassroots clubs the chance to win funding and kit.
So whether you’re a runner, footballer, tennis player or swimmer, why not let us know why your club should win, and Let the Goodness Begin!